
Our Services
At HEARS, we provide comprehensive solutions to help pharmaceutical and medical device companies achieve successful market access and reimbursement in the complex healthcare landscapes of Australia & New Zealand.
Our expertise spans four key areas, ensuring tailored strategies and impactful results for your products.
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Early Engagement: Market Assessment & Strategy
Understanding the market landscape is critical for success. Our early engagement services focus on identifying opportunities, assessing challenges, and creating strategies to position your product effectively.
Key Services:
Market landscape assessments
In-licensing assessments
Market access pathway identification and strategy
Evaluation of clinical trial appropriateness for local markets
Epidemiology and burden of illness analysis
Treatment pathway and market sizing
Patient journey mapping
Competitive intelligence
Target product profile (TPP) testing
Identification of key stakeholders and key centres
Advisory board facilitation
Go-to-market strategy development
Marketing training
Policy analysis
For enquiries regarding Early Engagement projects, please contact [email protected]
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Market Access: Pricing & Reimbursement
Navigating pricing and reimbursement pathways requires strategic planning and evidence-based approaches.
We help you optimise launch sequencing, pricing strategy, and stakeholder engagement.
Key Services:
Feasibility assessments
Market access pathway identification and strategy
Evidence gap analysis and evidence generation plans
Systematic literature reviews
Stakeholder insights on product value perception
Optimal launch sequencing determination
Preliminary economic modelling
Pricing strategy development
Market access training
For enquiries regarding Market Access projects, please contact [email protected]
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Health Economics & Outcomes Research (HEOR): Evidence Generation
Demonstrating the value of your product through robust health economics is essential for market access success.
Our HEOR services provide advanced modelling techniques to support your goals.
Key Services:
Cost-effectiveness, cost utility, cost minimisation, and budget impact modelling
Health utility and willingness-to-pay research
Statistical analysis of observational healthcare data
Meta-analysis and indirect treatment comparisons
Validation research for treatment pathways and models
Key opinion leader (KOL) surveys and consensus building
Advisory board facilitation
For enquiries regarding HEOR projects, please contact [email protected]
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Health Technology Assessment (HTA): Submission Development
Our HTA services ensure your product meets the rigorous requirements for reimbursement approval in Australia and New Zealand.
Key Services:
HTA submission strategy development
HTA dossier preparation for PBAC, MSAC, PHARMAC, NBA, ATAGI
Post-listing support services
Risk-sharing agreement (RSA) strategies and models
Deed negotiations with stakeholders
Ministerial discretion applications
Hospital formulary submissions
For enquiries regarding HTA projects, please contact [email protected]

Why Choose HEARS?
With a dedicated team of senior consultants, HEARS combines technical expertise with commercial acumen to deliver tailored solutions that align with your business objectives. While these services describe most of the work we undertake, we will carefully consider any client request which lies within the skills and experience of our consultants.
Given the unique requirements of our clients and their projects, all potential engagements are individually assessed, scoped and costed.
Contact us today to learn more about how our services can support your market access journey!